ONLINE MARKETING / SEARCH VISIBILITY
Be found. Answer clearly.
Your offer exists, but the right people struggle to find it? We first examine what your audience searches for, which questions remain unanswered and where your current presence creates obstacles. We use this to identify suitable next steps.
Discuss search visibility01
SEO: answer the right questions
Search engine optimization connects relevant search topics with clear, accessible pages. We assess your offer, existing content, site structure and available search data. We then prioritize questions that fit your business and a useful inquiry.
Possible deliverable
A documented baseline, prioritized search topics and a page or content brief. Copy, internal links and technical changes are implemented within the agreed scope.
02
Local SEO: connect offer and location
For location-based services, people need to understand what you offer, where you work and how to reach you. We examine approved business information, existing location pages and your Google Business Profile. Reviews must remain authentic; fabricated reviews are never an activity.
Possible deliverable
Aligned business information, specific profile and page corrections, and a sensible way to handle genuine reviews. No artificial location pages without a distinct offer.
03
GEO: be understandable as a source
Generative Engine Optimization considers how your offer can be found and understood by AI answer systems. Clear terms, concrete answers, traceable sources and consistent business information help make content unambiguous. GEO replaces neither substantive expertise nor SEO.
Possible deliverable
A question and content plan with verifiable statements, clear sources and relevant technical notes. Available observations of AI answers are documented with their date and limitations.
04
Prioritize, implement and review
We distinguish editorial, organizational and technical obstacles. Your suitable website can stay. We coordinate changes with your existing support team; our own development is a separate engagement only where needed.
Possible deliverable
Actions ordered by value, prerequisites and effort, agreed changes and a clear before-and-after report. Later observations remain separate from acceptance of the delivered work.
What we clarify together
- Your actual offer, audiences and relevant locations; previous attempts and the improvement you want.
- Access to approved content, profiles and existing search data. You retain account ownership and approval authority.
- Which content and changes are commissioned, who approves their accuracy and whether technical support is needed.
What can be agreed - and what remains uncertain
Deliverables, content, responsibilities, costs and any ongoing work are agreed individually. External systems decide rankings, indexing and inclusion in AI answers. We do not guarantee positions, AI citations, inquiries or revenue. Missing baseline data stays visible rather than becoming an invented improvement.
An open question is enough.
A link to your website or a specific search question can help start the conversation. Marketing can be commissioned without development.
Discuss search visibilityHow we work together